
:root{
  --tinta:#17324D;
  --papel:#F6F2EA;
  --papel-hondo:#EFE9DC;
  --grafito:#2B2D2F;
  --ocre:#B28A4A;
  --oliva:#7B8068;
  --oliva-texto:#5F6450;
  --linea:rgba(23,50,77,.16);
  --serif:'Newsreader','Iowan Old Style',Georgia,'Times New Roman',serif;
  --sans:'Inter',-apple-system,BlinkMacSystemFont,'Segoe UI',Helvetica,Arial,sans-serif;
  --ancho:1240px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;background:var(--papel);color:var(--grafito);
  font-family:var(--sans);font-weight:300;font-size:18px;line-height:1.66;
  -webkit-font-smoothing:antialiased;
}
h1,h2,h3{font-family:var(--serif);font-weight:400;color:var(--tinta);letter-spacing:-.012em;margin:0;line-height:1.08}
h1{font-size:clamp(2.2rem,4.6vw,3.6rem)}
h2{font-size:clamp(1.8rem,3.2vw,2.55rem)}
h3{font-size:1.3rem;line-height:1.26;letter-spacing:-.006em}
p{margin:0 0 1.15em}
a{color:inherit}
.wrap{max-width:var(--ancho);margin:0 auto;padding:0 clamp(20px,5vw,48px)}
section{padding:clamp(72px,8vw,128px) 0}
:focus-visible{outline:2px solid var(--ocre);outline-offset:3px;border-radius:2px}
.regla{display:block;width:56px;height:2px;background:var(--ocre);border:0;margin:0 0 26px}
.regla-oliva{background:var(--oliva)}

/* --- navegación --- */
.nav{position:sticky;top:0;z-index:50;background:rgba(246,242,234,.93);backdrop-filter:blur(8px);border-bottom:1px solid var(--linea)}
.nav .wrap{display:flex;align-items:center;gap:32px;height:86px;position:relative}
.marca{display:flex;align-items:center;gap:9px;text-decoration:none}
.logo-nav{height:54px;width:auto;display:block}
.marca span{font-family:var(--serif);font-size:1.3rem;color:var(--tinta);letter-spacing:-.015em}
.menu-wrap{display:flex;align-items:center;gap:28px;margin-left:auto}
.menu{display:flex;gap:26px;list-style:none;margin:0;padding:0}
.menu a[aria-current="page"]{border-bottom-color:var(--ocre)}
.menu-btn{display:none;background:none;border:0;cursor:pointer;padding:10px;margin-left:auto;width:44px;height:44px}
.menu-btn span{display:block;height:1.5px;background:var(--tinta);margin:5px 0;transition:transform .2s,opacity .2s}
.menu-btn[aria-expanded="true"] span:first-child{transform:translateY(6.5px) rotate(45deg)}
.menu-btn[aria-expanded="true"] span:last-child{transform:translateY(-6.5px) rotate(-45deg)}
.menu a{font-size:.93rem;text-decoration:none;color:var(--grafito);padding-bottom:3px;border-bottom:1px solid transparent}
.menu a:hover{border-bottom-color:var(--ocre)}
.btn{display:inline-block;background:var(--tinta);color:var(--papel);text-decoration:none;
  padding:14px 28px;font-size:.94rem;letter-spacing:.01em;border:1px solid var(--tinta);border-radius:4px;transition:background .2s,color .2s}
.btn:hover{background:transparent;color:var(--tinta)}
.btn-nav{padding:11px 22px;font-size:.9rem}
.btn-claro{background:var(--papel);color:var(--tinta);border-color:var(--papel)}
.btn-claro:hover{background:transparent;color:var(--papel)}
.enlace{text-decoration:none;font-size:.96rem;color:var(--tinta);border-bottom:1px solid var(--ocre);padding-bottom:3px}
.enlace:hover{border-bottom-color:var(--tinta)}

/* --- hero --- */
.hero{padding-top:clamp(52px,6vw,84px);padding-bottom:clamp(56px,7vw,96px);overflow:hidden}
.hero .wrap{display:grid;grid-template-columns:1.14fr .86fr;gap:clamp(24px,5vw,64px);align-items:center}
.descriptor{font-size:.76rem;letter-spacing:.13em;text-transform:uppercase;color:var(--oliva-texto);margin-bottom:24px}
.hero h1{font-size:clamp(2.2rem,4.15vw,3.5rem);max-width:19ch;margin-bottom:28px}
.hero .bajada{max-width:44ch;font-size:1.045rem;line-height:1.72}
.acciones{display:flex;align-items:center;gap:26px;flex-wrap:wrap;margin-top:36px}
.retrato img{width:100%;height:auto;display:block}
.hero .wrap>*{opacity:0;transform:translateY(14px);animation:entra .9s cubic-bezier(.2,.7,.3,1) forwards}
.hero .wrap>*:nth-child(2){animation-delay:.14s}
@keyframes entra{to{opacity:1;transform:none}}

/* --- bloque problema --- */
.problema .wrap{max-width:calc(var(--ancho) - 120px)}
.problema h2{font-size:clamp(1.95rem,3.5vw,3rem);max-width:17ch}
.problema .cuerpo{max-width:52ch;margin:14px 0 0 auto}
.destacado{font-family:var(--serif);font-size:1.34rem;line-height:1.5;color:var(--tinta);margin:0 0 1em}

/* --- necesita cambiar --- */
.cambiar h2{font-size:clamp(1.8rem,3.2vw,2.6rem)}
.intro-sec{max-width:48ch;margin-top:18px}
.rejilla{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,72px) clamp(40px,6vw,88px);margin-top:clamp(48px,6vw,76px)}
.item h3{font-size:1.32rem;margin:0 0 10px;line-height:1.28}
.item p{margin:0;font-size:.985rem}
.item::before{content:"";display:block;width:34px;height:2px;background:var(--ocre);margin-bottom:18px}
.pie-sec{margin-top:clamp(44px,5vw,64px);padding-top:26px;border-top:1px solid var(--linea);max-width:none;font-size:.98rem;color:#4a4d50}

/* --- proceso --- */
.proceso{background:var(--papel-hondo)}
.proceso h2{font-size:clamp(1.8rem,3.1vw,2.55rem);max-width:34ch}
.proceso .cita{font-family:var(--serif);font-size:1.2rem;color:var(--oliva-texto);max-width:46ch;margin-top:22px;line-height:1.55}
.pasos{display:grid;grid-template-columns:repeat(5,1fr);margin-top:clamp(52px,6vw,78px);
  border-top:2px solid var(--tinta)}
.paso{position:relative;padding:34px clamp(16px,2vw,28px) 0 0}
.paso::before{content:"";position:absolute;top:-6px;left:0;width:10px;height:10px;border-radius:50%;
  background:var(--ocre)}
.paso .n{font-family:var(--serif);font-size:clamp(1.7rem,2.4vw,2.2rem);color:var(--ocre);
  display:block;line-height:1;margin-bottom:16px;letter-spacing:-.02em}
.paso h3{font-size:clamp(1.15rem,1.5vw,1.35rem);margin:0 0 9px;line-height:1.2}
.paso p{font-size:.95rem;margin:0;color:#4a4d50;line-height:1.6}

/* --- mirada: bloque navy con textura --- */
.mirada,.convicciones,.programa.oscuro{position:relative;background:var(--tinta);color:#E8E4DA;isolation:isolate;overflow:hidden}
.mirada::before,.convicciones::before,.programa.oscuro::before{
  content:"";position:absolute;inset:0;z-index:-2;
  background:
    radial-gradient(120% 90% at 12% 0%, rgba(255,255,255,.10), transparent 58%),
    radial-gradient(90% 70% at 92% 100%, rgba(178,138,74,.16), transparent 62%),
    linear-gradient(160deg,#1B3A58 0%, #17324D 48%, #122740 100%);
}
.mirada::after,.convicciones::after,.programa.oscuro::after{
  content:"";position:absolute;inset:0;z-index:-1;opacity:.35;mix-blend-mode:overlay;
  background-image:url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='300' height='300'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='0.75' numOctaves='3'/></filter><rect width='300' height='300' filter='url(%23n)' opacity='0.5'/></svg>");
}
.mirada h2{color:var(--papel);font-size:clamp(2rem,4vw,3.35rem);max-width:19ch}
.mirada .regla{background:var(--ocre)}
.mirada p{max-width:60ch;margin-top:28px;color:#CFCCC4}
.cifras{display:grid;grid-template-columns:repeat(3,1fr);gap:32px;margin-top:clamp(52px,6vw,80px);border-top:1px solid rgba(246,242,234,.24);padding-top:34px}
.cifra .dato{font-family:var(--serif);font-size:clamp(1.9rem,3.4vw,2.7rem);color:var(--papel);display:block;line-height:1.1}
.cifra p{font-size:.94rem;margin:10px 0 0;max-width:26ch;color:#B9B6AE}

/* --- experiencia --- */
.casos{margin-top:clamp(44px,5vw,64px)}
.caso{padding:30px 0;border-top:1px solid var(--linea);display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.25fr);gap:clamp(16px,4vw,56px)}
.caso:last-child{border-bottom:1px solid var(--linea)}
.caso h3{font-size:1.35rem;margin:0 0 6px}
.caso .rol{font-size:.9rem;color:var(--oliva-texto);margin:0}
.caso p.desc{margin:0;font-size:.99rem}

/* --- cierre --- */
.cierre{background:var(--papel-hondo);text-align:center}
.cierre.claro{background:var(--papel)}
.cierre .regla{margin:0 auto 26px}
.cierre h2{font-size:clamp(2rem,4vw,3.1rem);max-width:18ch;margin:0 auto}
.cierre p{max-width:46ch;margin:26px auto 34px}
.contactos{margin-top:30px;font-size:.95rem;color:#4a4d50}
/* --- formulario --- */
.form{max-width:540px;margin:44px auto 0;text-align:left}
.form .campo{margin-bottom:22px}
.form label{display:block;font-size:.86rem;color:#4a4d50;margin-bottom:7px}
.form input,.form textarea{
  width:100%;font-family:var(--sans);font-size:1rem;font-weight:300;color:var(--grafito);
  background:var(--papel);border:1px solid var(--linea);border-radius:4px;padding:13px 14px;line-height:1.5}
.form textarea{min-height:130px;resize:vertical}
.form input:focus,.form textarea:focus{border-color:var(--tinta);outline:2px solid var(--ocre);outline-offset:1px}
.form .btn{width:100%;padding:15px 28px;cursor:pointer;font-family:var(--sans)}
.form .oculto{position:absolute;left:-9999px}
.separador{max-width:540px;margin:52px auto 0;padding-top:30px;border-top:1px solid var(--linea);font-size:.95rem;color:#4a4d50}

.contactos a{color:var(--tinta);text-decoration:none;border-bottom:1px solid var(--linea);padding-bottom:2px}
.contactos a:hover{border-bottom-color:var(--ocre)}

/* --- pie --- */
footer{background:var(--tinta);color:#B9B6AE;padding:clamp(52px,6vw,76px) 0 40px;font-size:.93rem}
footer .wrap{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:36px}
footer h4{font-family:var(--serif);color:var(--papel);font-size:1.05rem;font-weight:400;margin:0 0 14px}
footer ul{list-style:none;margin:0;padding:0}
footer li{margin-bottom:9px}
footer a{text-decoration:none;color:#CFCCC4;border-bottom:1px solid transparent}
footer a:hover{border-bottom-color:var(--ocre)}
.logo-pie{height:104px;width:auto;display:block;margin-bottom:22px;opacity:.95}
.legal{grid-column:1/-1;margin-top:44px;padding-top:22px;border-top:1px solid rgba(246,242,234,.16);font-size:.84rem;color:#A6A39C}

@media (max-width:900px){
  .hero .wrap{grid-template-columns:1fr;gap:8px}
  .retrato{order:-1;max-width:400px}
  .rejilla{grid-template-columns:1fr}
  .pasos{grid-template-columns:1fr 1fr}
  .paso{padding-top:26px}
  .paso .n{margin-bottom:10px}
  .cifras{grid-template-columns:1fr;gap:26px}
  .caso{grid-template-columns:1fr;gap:10px}
  .problema .cuerpo{margin-left:0}
  footer .wrap{grid-template-columns:1fr}
  .logo-nav{height:46px}
  .menu-btn{display:block}
  .menu-wrap{display:none;position:absolute;top:100%;left:0;right:0;flex-direction:column;
    align-items:stretch;gap:0;margin:0;padding:6px clamp(20px,5vw,48px) 26px;
    background:var(--papel);border-bottom:1px solid var(--linea)}
  .menu-wrap[data-abierto]{display:flex}
  .menu{flex-direction:column;gap:0}
  .menu a{display:block;padding:15px 0;font-size:1.08rem;border-bottom:1px solid var(--linea)}
  .menu-wrap .btn{margin-top:20px;text-align:center}
}
@media (prefers-reduced-motion:reduce){
  *{animation:none!important;transition:none!important}
  .hero .wrap>*{opacity:1;transform:none}
  html{scroll-behavior:auto}
}

/* --- cabecera de páginas interiores --- */
.pagina-hero{padding-top:clamp(58px,7vw,96px);padding-bottom:clamp(40px,5vw,64px)}
.pagina-hero h1{font-size:clamp(2.1rem,4.3vw,3.5rem);max-width:16ch;margin-bottom:26px}
.pagina-hero .bajada{max-width:52ch;font-size:1.045rem}

/* --- lista editorial (territorios, formatos) --- */
.lista{margin-top:clamp(40px,5vw,60px)}
.lista > div{padding:28px 0;border-top:1px solid var(--linea);
  display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.35fr);gap:clamp(14px,4vw,56px)}
.lista > div:last-child{border-bottom:1px solid var(--linea)}
.lista h3{font-size:1.3rem;margin:0}
.lista p{margin:0;font-size:.99rem}

/* --- bloque de programa destacado --- */
.programa{background:var(--papel-hondo)}
.programa .wrap{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(28px,5vw,72px);align-items:center}
.programa h2{font-size:clamp(1.7rem,3vw,2.4rem);margin-bottom:20px}
.programa .datos{font-size:.92rem;color:var(--oliva-texto);margin-top:22px}
.marca-programa{font-family:var(--serif);font-size:clamp(2rem,4vw,3rem);color:var(--tinta);line-height:1.15}
.marca-programa span{display:block;font-family:var(--sans);font-size:.78rem;letter-spacing:.15em;
  text-transform:uppercase;color:var(--oliva-texto);margin-bottom:14px}

/* --- bloque consultoras --- */
.consultoras{border-top:1px solid var(--linea);padding-top:clamp(36px,4vw,52px);margin-top:clamp(48px,5vw,72px)}
.consultoras h2{font-size:clamp(1.5rem,2.6vw,2.1rem);max-width:20ch}
.consultoras p{max-width:58ch;margin-top:18px}

@media (max-width:900px){
  .lista > div{grid-template-columns:1fr;gap:8px}
  .programa .wrap{grid-template-columns:1fr}
}

/* --- página de gracias --- */
.gracias{min-height:78vh;display:flex;align-items:center;text-align:center}
.gracias .wrap{max-width:620px}
.gracias .logo-pie{color:var(--tinta);margin:0 auto 34px}
.gracias h1{font-size:clamp(2rem,4vw,3rem)}
.gracias p{max-width:44ch;margin:26px auto 34px}

/* --- página coaching --- */
.cadena{font-family:var(--serif);font-size:clamp(1.3rem,2.3vw,1.8rem);line-height:1.45;
  color:var(--tinta);max-width:44ch;margin:38px 0 0;padding-top:28px;border-top:1px solid var(--linea)}
.mirada .frase{font-family:var(--serif);font-size:clamp(1.35rem,2.5vw,1.9rem);line-height:1.4;
  color:var(--papel);max-width:38ch;margin-top:40px;padding-top:32px;
  border-top:1px solid rgba(246,242,234,.24)}
.formato{margin-top:34px;padding-top:26px;border-top:1px solid rgba(23,50,77,.22);font-size:.95rem;color:var(--oliva-texto);max-width:none}

/* --- página sobre mí --- */
.relato{max-width:60ch;margin-top:clamp(34px,4vw,52px)}
.relato p{font-size:1.045rem}
.convicciones h2{color:var(--papel)}
.convicciones .creencias p{color:var(--papel);border-top-color:rgba(246,242,234,.24)}
.convicciones .creencias p:last-child{border-bottom-color:rgba(246,242,234,.24)}
.creencias{margin-top:clamp(38px,4vw,56px)}
.creencias p{font-family:var(--serif);font-size:clamp(1.2rem,2.1vw,1.7rem);line-height:1.42;
  color:var(--tinta);margin:0;padding:22px 0;border-top:1px solid var(--linea);max-width:36ch}
.creencias p:last-child{border-bottom:1px solid var(--linea)}
.hitos{margin-top:clamp(38px,4vw,54px)}
.hitos div{border-top:1px solid var(--linea);padding:22px 0;
  display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.6fr);gap:0 clamp(8px,4vw,56px);align-content:start}
.hitos div:last-child{border-bottom:1px solid var(--linea)}
.hitos h3{font-size:1.2rem;margin:0;grid-column:1;grid-row:1}
.hitos .anos{font-family:var(--sans);font-size:.87rem;color:var(--ocre);margin:6px 0 0;
  letter-spacing:.05em;grid-column:1;grid-row:2}
.hitos p:not(.anos){margin:0;font-size:.97rem;grid-column:2;grid-row:1/3;align-self:start}
@media (max-width:900px){
  .hitos div{grid-template-columns:1fr}
  .hitos p:not(.anos){grid-column:1;grid-row:auto;margin-top:12px}
}

/* --- página conversemos --- */
.contacto .wrap{display:grid;grid-template-columns:1fr 1fr;gap:clamp(36px,6vw,88px);align-items:start}
.contacto-texto h2{margin-bottom:20px}
.contacto-texto p{max-width:46ch}
.contacto .form{margin:0;max-width:none}
.vias{margin-top:clamp(32px,4vw,46px)}
.vias div{border-top:1px solid var(--linea);padding:18px 0}
.vias div:last-child{border-bottom:1px solid var(--linea)}
.vias h3{font-size:.82rem;font-family:var(--sans);letter-spacing:.14em;text-transform:uppercase;
  color:var(--oliva-texto);margin:0 0 6px}
.vias p{margin:0;font-size:1.02rem}
.vias a{color:var(--tinta);text-decoration:none;border-bottom:1px solid var(--linea);padding-bottom:2px}
.vias a:hover{border-bottom-color:var(--ocre)}
@media (max-width:900px){.contacto .wrap{grid-template-columns:1fr}}

/* --- muro de ideas --- */
.lista-ideas{margin-top:clamp(34px,4vw,52px)}
.pieza{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.6fr);gap:clamp(10px,4vw,56px);
  align-items:start;text-decoration:none;padding:30px 0;border-top:1px solid var(--linea)}
.lista-ideas .pieza:last-child{border-bottom:1px solid var(--linea)}
.pieza .tipo{font-size:.78rem;letter-spacing:.15em;text-transform:uppercase;
  color:var(--oliva-texto);margin:0 0 9px}
.pieza h2{font-size:1.45rem;margin:0;transition:color .2s}
.pieza .extracto{margin:0;font-size:1rem;color:#4a4d50}
.pieza:hover h2{color:var(--ocre)}

/* --- página de una idea --- */
.idea{padding:clamp(58px,7vw,92px) 0 clamp(40px,5vw,60px)}
.idea h1{font-size:clamp(2rem,4vw,3.1rem);max-width:20ch;margin-bottom:26px}
.idea .texto{max-width:62ch;margin-top:clamp(30px,4vw,46px)}
.idea .texto p{font-size:1.075rem;line-height:1.72}
.idea .enumeracion{color:var(--tinta);line-height:1.9}
.idea .pregunta{font-family:var(--serif);font-size:1.35rem;line-height:1.45;color:var(--tinta);
  margin-top:36px;padding-top:28px;border-top:1px solid var(--linea)}
.idea blockquote{margin:0 0 28px;padding:0 0 0 22px;border-left:2px solid var(--ocre);
  font-family:var(--serif);font-size:1.5rem;line-height:1.35;color:var(--tinta)}
.idea blockquote cite{display:block;font-family:var(--sans);font-style:normal;font-size:.85rem;
  letter-spacing:.06em;color:var(--oliva-texto);margin-top:12px}
.idea .acuerdos{margin:0 0 1.15em;padding-left:1.2em}
.idea .acuerdos li{margin-bottom:14px;font-size:1.05rem;line-height:1.65}
.idea .acuerdos strong{font-weight:500;color:var(--tinta)}
.idea .fuente{font-size:.95rem;color:var(--oliva-texto);padding-bottom:22px;
  border-bottom:1px solid var(--linea);margin-bottom:26px}
.idea .original a{color:var(--tinta);text-decoration:none;border-bottom:1px solid var(--ocre);padding-bottom:2px}
.entre-ideas{max-width:62ch;margin-top:clamp(40px,5vw,60px);padding-top:26px;
  border-top:1px solid var(--linea);display:flex;gap:28px;flex-wrap:wrap;justify-content:space-between}
@media (max-width:900px){
  .pieza{grid-template-columns:1fr}
}
.idea .texto h2{font-size:1.5rem;margin:44px 0 18px;letter-spacing:-.008em}
.idea .texto h2:first-child{margin-top:0}

.mirada .lectura-relacionada{margin-top:30px}
.mirada .lectura-relacionada a{color:var(--papel);text-decoration:none;font-size:.98rem;
  border-bottom:1px solid var(--ocre);padding-bottom:3px}
.mirada .lectura-relacionada a:hover{border-bottom-color:var(--papel)}

/* --- landing marca que lidera --- */
.mql-hero h1{font-size:clamp(2.6rem,6vw,4.6rem);max-width:none}
.rejilla.tres{grid-template-columns:repeat(3,1fr)}
.lleva{margin-top:clamp(38px,4vw,54px);border-top:1px solid rgba(246,242,234,.24)}
.lleva div{padding:20px 0;border-bottom:1px solid rgba(246,242,234,.24)}
.lleva h3{color:var(--papel);font-size:1.3rem;margin:0}
.lleva p{margin:6px 0 0;font-size:.94rem;color:#B9B6AE;max-width:none}
.autoria{padding-top:0}
.creditos{font-family:var(--serif);font-size:1.2rem;color:var(--tinta);max-width:44ch;margin:0}
.creditos strong{font-weight:400}
@media (max-width:900px){.rejilla.tres{grid-template-columns:1fr}}

.formato-mql{margin-top:26px;font-size:.95rem;color:var(--oliva-texto)}
.autores{display:grid;grid-template-columns:1fr 1fr;gap:clamp(28px,5vw,72px);margin-top:clamp(34px,4vw,48px)}
.autores div{border-top:1px solid var(--linea);padding-top:20px}
.autores h3{font-size:1.15rem;margin:0 0 8px}
.autores p{margin:0;font-size:.97rem}
@media (max-width:900px){.autores{grid-template-columns:1fr}}

/* --- bloque de programa en versión oscura --- */
.programa.oscuro{color:#CFCCC4}
.programa.oscuro h2{color:var(--papel)}
.programa.oscuro .datos{color:#B9B6AE}
.programa.oscuro .marca-programa{color:var(--papel)}
.programa.oscuro .marca-programa span{color:#B9B6AE}
.programa.oscuro .enlace{color:var(--papel);border-bottom-color:var(--ocre)}
.programa.oscuro .enlace:hover{border-bottom-color:var(--papel)}
.creditos{margin-bottom:0}

/* --- fotografía --- */
.foto{display:block;width:100%;height:auto;border-radius:4px}
.pagina-hero.con-foto .wrap{display:grid;grid-template-columns:1.05fr .95fr;
  gap:clamp(28px,5vw,64px);align-items:center}
.banda{padding:0 clamp(20px,5vw,48px)}
.banda img{display:block;width:100%;max-width:var(--ancho);height:auto;
  margin:0 auto;border-radius:4px}
@media (max-width:900px){
  .pagina-hero.con-foto .wrap{grid-template-columns:1fr;gap:26px}
  .pagina-hero.con-foto .retrato{order:-1;max-width:420px}
}

/* --- encabezados: proporción única para todas las páginas --- */
.hero .retrato img,
.pagina-hero.con-foto .retrato img{
  aspect-ratio:4/5;object-fit:cover;width:100%;height:auto;border-radius:4px}
.retrato.enc-soluciones img{object-position:52% 42%}
.retrato.enc-sobremi img{object-position:74% 48%}
@media (max-width:900px){
  .hero .retrato img,
  .pagina-hero.con-foto .retrato img{aspect-ratio:5/6}
}

/* --- apertura de sección: texto a todo el ancho, imagen debajo --- */
.pagina-hero.apertura{padding-bottom:clamp(30px,4vw,46px)}
.pagina-hero.apertura h1{font-size:clamp(3rem,7vw,5.4rem);max-width:none;margin-bottom:22px}
.pagina-hero.apertura .bajada{max-width:none;font-family:var(--serif);
  font-size:clamp(1.25rem,2.05vw,1.7rem);line-height:1.45;color:var(--tinta);
  letter-spacing:-.005em}
.pagina-hero.apertura .regla{margin-bottom:24px}

/* --- bloque de programa en marfil, para alternar --- */
.programa.claro{background:var(--papel)}

/* --- áreas táctiles del pie --- */
footer li{margin-bottom:0}
footer li a{display:inline-block;padding:11px 0}
footer .firma p{margin-top:6px}

/* --- la banda vertical no debe ocupar todo el ancho --- */
.banda img[height="1187"],.banda img[height="1054"]{max-width:520px}

/* --- sectores y organizaciones --- */
.listado{display:grid;grid-template-columns:1fr 1fr;gap:0 clamp(40px,6vw,88px);
  margin-top:clamp(38px,4vw,54px)}
.listado div{border-top:1px solid var(--linea);padding:20px 0}
.listado h3{font-family:var(--sans);font-size:.8rem;letter-spacing:.14em;text-transform:uppercase;
  color:var(--oliva-texto);margin:0 0 8px;font-weight:400}
.listado p{font-family:var(--serif);font-size:1.2rem;line-height:1.45;color:var(--tinta);margin:0}
.atribucion{margin-top:clamp(30px,3vw,42px);padding-top:22px;border-top:1px solid var(--linea);
  font-size:.93rem;color:var(--oliva-texto);max-width:62ch}
@media (max-width:900px){.listado{grid-template-columns:1fr}}

/* --- voces de terceros --- */
.citas{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,76px);
  margin-top:clamp(36px,4vw,52px)}
.citas figure{margin:0;padding-top:22px;border-top:2px solid var(--ocre)}
.citas blockquote{margin:0 0 20px;font-family:var(--serif);font-size:clamp(1.12rem,1.6vw,1.32rem);
  line-height:1.5;color:var(--tinta)}
.citas blockquote::before{content:"“"}
.citas blockquote::after{content:"”"}
.citas figcaption{font-size:.93rem;color:#4a4d50;line-height:1.5}
.citas figcaption strong{display:block;font-weight:500;color:var(--tinta);font-size:1rem;margin-bottom:2px}
@media (max-width:900px){.citas{grid-template-columns:1fr}}

/* --- testimonio destacado --- */
.testimonio{padding-top:clamp(48px,6vw,80px);padding-bottom:clamp(48px,6vw,80px)}
.testimonio figure{margin:0;max-width:72ch}
.testimonio blockquote{margin:0 0 26px;font-family:var(--serif);
  font-size:clamp(1.35rem,2.3vw,1.9rem);line-height:1.42;color:var(--tinta);letter-spacing:-.005em}
.testimonio blockquote::before{content:"“"}
.testimonio blockquote::after{content:"”"}
.testimonio figcaption{font-size:.95rem;color:#4a4d50;line-height:1.55;
  padding-top:18px;border-top:1px solid var(--linea)}
.testimonio figcaption strong{display:block;font-weight:500;color:var(--tinta);
  font-size:1.05rem;margin-bottom:3px}

/* --- testimonio destacado --- */
.testimonio{background:var(--papel-hondo)}
.testimonio figure{margin:0;max-width:72ch}
.testimonio blockquote{margin:0 0 26px;font-family:var(--serif);
  font-size:clamp(1.3rem,2vw,1.7rem);line-height:1.45;color:var(--tinta);letter-spacing:-.006em}
.testimonio blockquote::before{content:"“"}
.testimonio blockquote::after{content:"”"}
.testimonio figcaption{font-size:.95rem;color:#4a4d50;line-height:1.5}
.testimonio figcaption strong{display:block;font-weight:500;color:var(--tinta);
  font-size:1.05rem;margin-bottom:3px}

/* --- franja de credenciales --- */
.credenciales{margin-top:26px;font-size:.9rem;color:var(--oliva-texto);max-width:60ch}

/* --- mini-casos --- */
.caso .detalle p{margin:0 0 10px;font-size:.97rem;line-height:1.6}
.caso .detalle p:last-child{margin-bottom:0}
.caso .detalle span{display:block;font-family:var(--sans);font-size:.74rem;letter-spacing:.14em;
  text-transform:uppercase;color:var(--oliva-texto);margin-bottom:3px}

/* --- selector del formulario --- */
.form select{width:100%;font-family:var(--sans);font-size:1rem;font-weight:300;color:var(--grafito);
  background:var(--papel);border:1px solid var(--linea);border-radius:4px;padding:13px 14px;line-height:1.5}
.form select:focus{border-color:var(--tinta);outline:2px solid var(--ocre);outline-offset:1px}

/* --- dos puertas --- */
.dos-puertas{display:grid;grid-template-columns:1fr 1fr;gap:clamp(28px,4vw,64px);
  margin-top:clamp(34px,4vw,48px)}
.dos-puertas a{display:block;text-decoration:none;border-top:2px solid var(--tinta);padding-top:22px}
.dos-puertas h3{font-size:1.3rem;margin:0 0 8px;transition:color .2s}
.dos-puertas p{margin:0;font-size:.97rem;color:#4a4d50}
.dos-puertas a:hover h3{color:var(--ocre)}
@media (max-width:900px){.dos-puertas{grid-template-columns:1fr}}

/* --- bloque de programa sin columna lateral --- */
.programa.solo .wrap{grid-template-columns:1fr}
.programa.solo p{max-width:68ch}

/* --- páginas legales --- */
.texto-legal{max-width:68ch}
.texto-legal h2{font-size:1.35rem;margin:38px 0 12px}
.texto-legal h2:first-child{margin-top:0}
.texto-legal p{font-size:1rem;line-height:1.7}
.nota-privacidad{margin-top:16px;font-size:.86rem;color:var(--oliva-texto)}
.nota-privacidad a{color:var(--tinta)}
.legal a{color:#CFCCC4;border-bottom:1px solid rgba(246,242,234,.3)}

.tres-puertas{grid-template-columns:1fr 1fr 1fr}
@media (max-width:900px){.tres-puertas{grid-template-columns:1fr}}
.credenciales-coaching{padding:clamp(28px,4vw,48px) 0}
.credenciales{margin:0;padding:22px 0;border-top:1px solid var(--linea);border-bottom:1px solid var(--linea);font-size:.9rem;letter-spacing:.02em;color:#4a4d50}
